We’ve got more exciting news from Honest HQ – we’ve welcomed British brushware and garden furniture brand, Charles Bentley, to our portfolio, and we can’t wait to tell you all about our new partnership!
A rich heritage and trusted name
With over 160 years of manufacturing under its belt (and six family generations behind it), Charles Bentley is a name many of us already know and trust. What began back in the 1800s as a chimney-sweeping brushware business, has grown into the UK’s leading manufacturer of high-quality trade and domestic brushes. And today, the brand is just as well known for its stylish garden furniture, homewares, barbecues and outdoor living must-haves.
We’re big fans of a brand with strong roots and a clear vision, so teaming up with Charles Bentley – a company that champions craftsmanship, comfort and quality – feels like a natural fit. Not to mention, we’re a little obsessed with their products… just take a look at this dreamy sun lounger for starters!
Our support
As a specialist agency with clients across the home and garden sector, we’ll be supporting across PR, social media and influencer marketing. We’re getting straight into it with a campaign centred around showcasing Charles Bentley’s latest garden furniture range, whilst also offering expert advice on how to achieve the ultimate garden glow up. In fact, we’ve already achieved coverage in the likes of The English Home, woman&home and The Independent – check them out!
In the coming months, we’ll be devising a strategic influencer marketing plan and gearing up for a big launch in spring 2026. Watch this space for more!
The appointment comes after a busy few months for us here at Honest. We’ve been onsite at RHS Chelsea Flower Show with David Austin Roses launching The King’s Rose, expanding the Henchman Topiary Awards across Europe, and rolling out the rebrand of Maxicrop – so it’s safe to say we’re heading into this project excited, energised and ready to make a big impact.
We’re so looking forward to working with Charles Bentley to bring its heritage, innovation and brilliant product range to life through strategic PR and storytelling with purpose.
Need our help?
If you’re a brand looking to build awareness, tell your story in a more meaningful way or just need a fresh perspective on your PR and comms, we’d love to chat.
Drop us a line at hello@honestcommunications.co.uk – we’d love to hear from you!
