The decline of newspapers: what does it mean for PR?

The decline of newspapers: what does it mean for PR?

Newspaper print figures have been decline in some time now but what does this mean for pr?

At first thought it may seem that print being in decline may pose an issue for pr but in fact it means the opposite. The decline in print has meant the rise in digital media opportunities, which  encourages creativity and means we get to come with campaigns that really stand out.

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A Greggs pr stunt at Christmas is becoming as famous as its sausage rolls

A Greggs pr stunt at Christmas is becoming as famous as its sausage rolls

I went to Newcastle University so Greggs has been an unavoidable force in my life now for some time. This isn’t some kind of pastry intervention (“My name’s Holly and it’s been three weeks since my last sausage roll…) but is instead recognition of a brilliant brand making headlines.

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